Vital Choice Launches 'Featured Catch'
The premium food brand is spotlighting those fisheries that bring you the highest quality fish from around the world. Without them, we'd be lost at sea.
Feb 24, 2024
When Vital Choice launched in 2001, it quickly became known for offering the five types of salmon caught in the pristine waters of Alaska. Over the years, it expanded its "catch," reeling in cod, sablefish, halibut, and crab, to name a few.
The premium food brand continues to raise the bar by sourcing from not just Alaska's, but the world's best fisheries. Starting in March 2024, Vital Choice is beginning "Featured Catch," a series that each month tells the story of a single fishery and how it brings you the highest quality fish, like cod from Alaska or Chilean sea bass near the Falkland Islands.
Whether family-owned or in collaboration with indigenous people committed to environmental stewardship, these fisheries are renowned for blending traditional and modern fishing techniques. Their resilience against the elements is showcased in the challenging waters of all the way from the Bering Sea down to the Southern Ocean.
Employing sustainable harvesting methods, these fisheries prioritize preserving the quality and integrity of their catch. Swift freezing, sometimes conducted right on board, ensures that you can savor the finest seafood on the planet. Not only do you enjoy exceptional taste, but you can also take pride in knowing that your choice aligns with responsible and environmentally conscious practices.
From ocean to port to right to your plate, without these fisheries, we'd be lost at sea.
Featured Catch of the Month
Photos courtesy of Alaska Seafood Marketing Institute.
AUTHOR
Jason Stahl is an Emmy Award winner who has reported on just about everything from North Korean tourism to why Las Vegas is great for kids. He’s interviewed countless personalities, including Gene Simmons, Common, and Sir Richard Branson. He’s held editorships at WONDERLUST, SPIN, Google, Men’s Fitness, Muscle & Fitness, MSN News, NBC Sports, and Centennial Media. Stahl’s the co-author of 20 Things You Didn’t Know About Everything: Duct Tape, Airport Security, Your Body, Sex in Space… And More. The aspiring deli man lives with his wife and son in Jersey City Heights where he operates Hank Schwartz’s Delicatessen & Appetizing.
